The countdown is over! As the world prepares for the spectacular World Football Festival, bet365 is bringing you the ultimate way to test your football instincts, dominate your friends, and play for massive cash prizes completely for free.

During this unforgettable Summer of Football 2026, the operator has unleashed the upgraded bet365 Tournament Challenge along with its brand-new social feature, Your Leagues.

Imagine watching the biggest matches on earth knowing that a few correct predictions could land you a share of a staggering £50,000 individual matchday prize, with the potential to win up to £250,000 in total across the entire tournament!

Best of all, you don’t have to guess everything at once – Match Days and Knockout rounds are released individually, keeping the thrill alive from the opening whistle right up to the final.

How and where to play?

Ready to secure your spot and start climbing the leaderboards? Getting into the action takes less than a minute. Here is exactly how and where to play, step by step:

1. Log In or Sign Up at bet365 – visit the website here.
2. Navigate to Tournament Challenge under Football – Free Games.
3. Make your selections on World Cup matches.
4. Get awarded points dependent on the number of correct selections made.

Also, don’t forget to jump into the “Your Leagues” section inside the game. Grab a unique league code, invite your friends, and track each other’s live picks as the action unfolds on the pitch.

Whether you want to claim ultimate bragging rights in your private friend group or walk away with a life-changing cash jackpot, the pitch is waiting.

Introducing “Your Leagues”: The Ultimate Social Leaderboard

The crowning jewel of this year’s Tournament Challenge is the introduction of Your Leagues (Social Leaderboards). This highly anticipated feature injects a deeply social, competitive layer into the World Football Festival.

• Compete with Friends: The feature allows customers to create or join private mini-leagues with friends, family, or colleagues to compete across all matchdays in the tournament.
• Seamless Entry: Users can easily share unique league codes or names with others, allowing them to join the private leaderboard instantly.
• Real-Time Rivalry: Once a matchday goes in-play, players can look inside their private leagues to view each other’s picks. You can see exactly what your rivals have selected and track how they are performing in real-time, escalating the banter and excitement.

▶ Submit your predictions here

Format and Big Cash Prizes

The format of the social leaderboards mirrors the structure of the main game, creating multiple opportunities for players to win big. Payout allocations vary by territory, but the general standard structure is as follows:

• Match Day 1 – MD Leaderboard
• Match Day 2 – MD Leaderboard
• Match Day 3 – MD Leaderboard
• Round of 32 (R32) – MD Leaderboard
• Round of 16 (R16) – No Payout
• Quarter-Finals (QF) – No Payouts
• Semi-Finals (SF) – No Payouts
• Final – Overall Payout

This layout gives players five individual chances to win a staggering £50,000 round prize, meaning an exceptional predictor could theoretically win up to £250,000 in total!

Whether you are looking to take down the global jackpot or simply want the ultimate bragging rights over your friends in a private league, head over to the bet365 app, log in, make your selections, and prepare for an unforgettable tournament!

*** Note: Only available to new and eligible customers. Free to play. T&Cs apply. Registration and account verification required. 18+ (24+ in select jurisdictions). Begambleaware.org

Full Terms & Conditions

Gameplay

1. For full details on gameplay, please refer to our Tournament Challenge rules.
2. You are responsible for any tax obligations (reporting and / or tax settlement) that are applicable in your jurisdiction in relation to any deposits, stakes or entry fees or any winnings/prizes or losses as the case may be. Prize values displayed are exclusive of any tax deductions (where applicable).

Using Bet Credits

3. Free Bets will be added to your Bet Credits balance once your selections are confirmed as correct and once the result of the final fixture is known.
4. Your Bet Credits are non-withdrawable. Any returns from Bet Credits stakes will be added to your Withdrawable Balance but Bet Credits stakes are not included in any returns. For example, a £10 bet placed at odds of 2/1 (3.00) would give a return of £30 (£20 winnings plus £10 stake), whereas a £10 Bet Credits stake placed at odds of 2/1 (3.00) would give a net return of £20, as the £10 Bet Credits stake is not returned.
5. Stakes can be funded in part by your Bet Credits and part with your Withdrawable Balance; however the Bet Credits element of the stake will not be included in any returns. For example, a £10 bet placed at odds of 2/1 (3.00) which was funded by £5 Bet Credits and £5 cash would give a net return of £25 (£20 winnings plus £5 cash stake) as the £5 Bet Credits stake would not be returned. If a bet is void and has had an opportunity to win (for example, in the event of a push), Bet Credits stakes will not be returned. If a bet is void and has not had an opportunity to win (for example, when a Goalscorer bet is placed on a player who does not then take part in the match), Bet Credits stakes will be returned.
6. Your Bet Credits will expire 7 days after they are added to your Bet Credits balance. If additional Bet Credits are added to your Bet Credits balance within this 7 day period, the total Bet Credits balance will expire 7 days after the last addition.

General

7. Tournament Challenge is available at the discretion of bet365 and bet365 makes no guarantees regarding its availability. bet365 will not be responsible if the Tournament Challenge feature is not available for technical reasons.
8. Please note that bet365 is not responsible for any rewards or promotions offered in connection with the Tournament Challenge by any third party.
9. bet365 reserves the right to accept or decline any Tournament Challenge entry.
10. bet365 reserves the right to reclaim any prize-money or remove Bet Credits awarded for a Tournament Challenge entry if the outcome of a fixture within the relevant game was determined in error.
11. bet365 reserves the right to amend, suspend or remove the Tournament Challenge feature (or any part of it) for any event, fixture or customer.
12. bet365 reserves the right to remove the Tournament Challenge feature for any customer or group of customers where it has reasonable grounds to believe that the customer or groups of customers is misusing the feature.